Instacart Ads
Brands advertise with Instacart to attract valuable, high-intent consumers and maximize their sales at any of the 100,000 storefronts on Instacart Marketplace or the 240+ retailer ecommerce sites and third-party marketplaces on the Instacart Ads ecosystem. Today, we’re celebrating the 75 brands who enjoyed great success advertising with Instacart, combining great products, marketing, and vision to fuel some of the fastest growth on Instacart. The...
Jan 7, 2026
Read time: 3 min
Instacart Ads
In the Advertising on Instacart 101 series, we introduce readers to Instacart Ads, look at some key concepts, and talk about the value they can provide brands of all sizes — from emerging challenger brands...
Aug 18, 2021
Read time: 5 min
Instacart Ads
In the Advertising on Instacart 101 series, we introduce readers to Instacart Ads, look at some key concepts, and talk about the value they can provide brands of all sizes — from emerging challenger brands...
Aug 18, 2021
Read time: 4 min
Instacart Ads
As the leading online grocery platform in North America, Instacart is able to offer brands aggregated, anonymized consumer insights about online shopping patterns across the U.S. and Canada. This data includes insight into what consumers...
Aug 12, 2021
Read time: 8 min
Instacart Ads
In this series, Working with Instacart Ads, we take a look at real-world examples of brand partners who have successfully used Instacart Ads to meet, and exceed, their advertising objectives. In this article, we look...
Aug 3, 2021
Read time: 3 min
Instacart Ads
In this article, we look broadly at the importance of first-party data and the move away from ad personalization and tracking across apps. We also provide an overview of the value of Instacart Ads to...
Jul 27, 2021
Read time: 4 min
Instacart Ads
Our newly expanded Click Credit program offers a $100 credit towards the cost of a new advertising campaign, open to brands who have not yet advertised on Instacart. Instacart Ads uses a cost-per-click (CPC) pricing...
Jul 27, 2021
Read time: 3 min
Instacart Ads
In this article we look at some fresh data on the effectiveness of paid search advertising on the Instacart Marketplace, including some specific data on how products in the top 3 placements perform compared to...
Apr 26, 2021
Read time: 3 min
Instacart Ads
Instacart has a wealth of anonymized and aggregated data from millions of receipts that can tell us what products are being bought, how frequently, and how they’re being found on the Instacart marketplace. We can...
Apr 26, 2021
Read time: 5 min
Instacart Ads
In this article we look at the benefits of longitudinal analysis over snapshots, examine how the Instacart platform enables this kind of analysis, and cite some examples of insights pulled from the marketplace. Traditionally, the...
Apr 26, 2021
Read time: 4 min